Highbury Park & Waterways.
HPW draws its name from two distinct ideas, each reflecting a part of who we are.
Highbury Park pays tribute to the historic North London home of Arsenal’s legendary Invincibles. It represents a foundation built on greatness, discipline, teamwork, and the consistency to deliver, week after week.
Waterways reflects the natural systems beneath and around us: the creeks, shorelines, and terrain that sustain our communities and shape the public spaces we build. It speaks directly to the civil and environmental work at the heart of what we do.
Our visual identity brings these ideas together. Much like every project we undertake, our mark begins with a plan and takes shape piece by piece, square by square, until it becomes something strong, purposeful, and built to last.


















